autonomous vehicles

Will Fully-Autonomous Vehicles Ever Take Over Our Roads?

Will Fully-Autonomous Vehicles Ever Take Over Our Roads?

At the 2018 European MEMS, Imaging and Sensors Summits, I detected a shift in sentiment around the likelihood (and the feasibility) that fully-autonomous vehicles are poised to take to the roads in the next two years. In reality, fully-autonomous vehicles won’t be rolling off the assembly lines any time soon, if ever. The readiness of sensor systems and the high cost of manufacturing these cars ... »

SEMICON West Confirms:  AI is the New Killer-app for Semiconductors

SEMICON West Confirms:  AI is the New Killer-app for Semiconductors

SEMICON West (San Francisco, July 10 to 12) confirmed that our industry’s rapid growth will continue. Machine learning (ML) and artificial intelligence (AI) will be the core technologies for a wide range of new applications. Applying AI to win in new and diverse markets – like autonomous cars, medical equipment, military systems, factory automation and a broad range of consumer products – wi... »

5G: Off the Fence Rail and into the Ring at IMAPS DPC 2018

5G: Off the Fence Rail and into the Ring at IMAPS DPC 2018

The cynic inside often thinks “All hat, no cattle” about the newest new, new thing (right, Michael Lewis?). But if you were to consult the Gartner Hype Cycle listings from 2008 as I just did you would find, perhaps to your surprise, that Cloud Computing, 3-D Printing, Solid-State Drives, and Augmented Reality are now things, having made it past 2008’s inflated expectations, and the disillusi... »

Let’s Face It, The Business of Self-driving Cars is About Profit, Not Saving Lives

Let’s Face It, The Business of Self-driving Cars is About Profit, Not Saving Lives

How does the innovation of self-driving cars affect the business world we live in? This was the topic the iMAPS Global Business Council (GBC) chose to explore during its spring meeting two weeks ago, held in conjunction with the IMAPS Device Packaging Conference, March 6-8, 2018 in Fountain Hills, AZ. In traditional GBC fashion, the morning’s session started with a big-picture keynote presented ... »

Notes from SEMI’s ISS 2018, Day One

Notes from SEMI’s ISS 2018, Day One

SEMI’s Industry Strategy Symposium (ISS) has been on my conference bucket list for some time, so when I was offered a press pass to attend ISS 2018, there was no question about attending. One day in, and I’m not disappointed. The venue, the Ritz Carleton at Half Moon Bay, is spectacular – nothing like falling asleep to the sound of crashing waves on the beach below – and so far, the speake... »

TechSearch International Analyzes New Automotive Packaging Trends

TechSearch International Analyzes New Automotive Packaging Trends

More than 80 companies are developing autonomous vehicles and many more are involved in providing sensors and computational systems for advanced driver assistance systems (ADAS). System design, package choices, materials, and process integration are critical to the successful implementation of the new safety features that are part of ADAS and will ultimately be a part of autonomous driving. ADAS r... »

Merck develops innovative materials solutions for a variety of automotive applications

Merck Brings Material Solutions to the Automotive Industry

Munich, Germany, November 14, 2017– Merck, a leading science and technology company, is offering material solutions to the next generation automotive applications. Future automotive requires different features from current electronic devices, such as heat resistance, safety, and longlasting functionality chips. As materials play a key role in the performance and reliability of advanced IC chips,... »

Dinner Conversation at the MEMS and Sensors Executive Congress (MSEC17)

Dinner Conversation at the MEMS and Sensors Executive Congress (MSEC17)

One of the things I like best about the annual MEMS and Sensors Executive Congress (MSEC17) hosted by SEMI-MSIG, is being in the presence of some of the greatest minds in the industry. While the presentations are always top-notch, it’s the stimulating dinner conversations they inspire that I look forward to most. This year, I decided to leave the straightforward reporting to my journalist collea... »

Will Fully Autonomous Vehicles Solve Global Transportation Problems?

Will Fully Autonomous Vehicles Solve Global Transportation Problems?

Automotive electronics, with the Holy Grail being fully autonomous vehicles, is currently being touted as one of the biggest growth drivers for the semiconductor industry. So much so, that every event I’ve attended so far this year has featured sessions, presentations, keynotes, and panel discussions espousing the benefits of autonomous vehicles, the technologies that have been developed to enab... »